Morning Session

8:30 - 9:00                Registration and Breakfast

9:00 - 9:10               Welcome by the Jefferson Foundation

9:10 - 10:10             Panel Discussion: Twitter for Academics

                                 Panelists: Sarah Jacobson (Williams College), Matthew Weber (UVA), Linda Columbus (UVA)

      •   Twitter is becoming an increasingly important platform for communicating about research. Panelists will discuss their experiences using Twitter as an academic. Topics of discussion could include: creating a Twitter presence, tweeting about your research, and developing a following on Twitter.

10:10 - 10:30                Coffee Break

10:30 - 11:30                Breakout Sessions: Twitter Skills

1.       Starting your Twitter Account

2.       Building your Twitter Following 

      •   Attendees will have the option to choose from one of three breakout sessions during this time slot. These sessions will help attendees work together to develop practical skills for using Twitter. Attendees will develop some aspect of their Twitter account and receive feedback for improvements.

11:30 - 11:50                Coffee Break

11:50 - 12:30                Networking with Twitter

                                      Speaker: Sarah Jacobson (Williams College)

      •  Dr. Sarah Jacobson will share her experience using Twitter as a tool for networking with others in the profession.


12:30 - 1:30                 Lunch


Afternoon Session

1:30 - 2:30 PM            Panel Discussion: Blogs and Podcasts

                                    Panelists: Paul Sutter (Ohio State), Brian Balogh (UVA), Cassius Adair (UVA)

      •   Panelists will describe their experience starting a successful blog or podcast. Topics will include challenges to starting a blog or podcast, best practices for developing content, and developing a following.

2:30  - 2:50                  Coffee Break

2:50 - 3:50                   Breakout Sessions: Content Creation

1.       So you want to start a podcast?

2.       Opportunities for Online Writing

      •  Attendees will have the option to choose from one of two breakout sessions during this time slot. Develop a digital strategy for your own podcasting, or learn about outlets for writing on the internet.                                 

3:50 - 4:10                   Coffee Break

4:10 - 4:50                   Harnessing Your Social Media Presence for Career Advancement

                                    Speaker: Paul Sutter (Ohio State)

      • How can academics use Twitter, blogs, or podcasts to promote their career? Can media presence favorably contribute to job and tenure decisions? If so, how? Dr. Paul Sutter will share his best advice for graduate students seeking to develop their media presence.

4:50 - 5:00                   Closing Remarks

5:00 - 6:00                   Cocktail Reception